{"id":192,"date":"2026-05-25T19:18:33","date_gmt":"2026-05-25T19:18:33","guid":{"rendered":"https:\/\/coloreartcrafts.id\/?page_id=192"},"modified":"2026-06-06T06:55:20","modified_gmt":"2026-06-06T06:55:20","slug":"tentang-kami","status":"publish","type":"page","link":"https:\/\/coloreartcrafts.id\/en\/tentang-kami\/","title":{"rendered":"TENTANG KAMI"},"content":{"rendered":"<h2><div class=\"section-label\" style=\"margin: 0px 0px 16px; padding: 6px 16px; font-family: Nunito, Poppins, sans-serif; display: inline-block; background: none 0% 0% \/ auto repeat scroll padding-box border-box rgb(232, 245, 238); color: rgb(26, 92, 58); font-size: 0.8rem; letter-spacing: 2px; text-transform: uppercase; border-radius: 30px;\">ABOUT COLORE<\/div><\/h2><h1 class=\"section-title\" style=\"margin: 0px 0px 16px; font-family: &quot;Playfair Display&quot;, Poppins, serif; font-size: clamp(1.8rem, 3vw, 2.8rem); color: rgb(26, 92, 58); line-height: 1.2; background-color: rgb(255, 254, 249);\">Coloring the world of children<br>with <em style=\"color: rgb(244, 124, 90);\">a love for nature.<\/em><\/h1>\n<h2><p style=\"font-size: 1.08rem; font-weight: 400; line-height: 1.8; color: rgb(61, 90, 71); background-color: rgb(255, 255, 255); max-width: 520px; margin-bottom: 28px;\">Every COLORE product is made from natural ingredients that are safe for children and environmentally friendly. We use plant-based colorant technology to derive vibrant colors from plants.<\/p><p style=\"font-size: 1.08rem; font-weight: 400; line-height: 1.8; color: rgb(61, 90, 71); background-color: rgb(255, 255, 255); max-width: 520px;\">Every COLORE product is made from natural ingredients that are safe for children and eco-friendly. We use plant-based colorant technology <span style=\"font-weight: 700;\">plant-based colorant<\/span> to create vibrant colors derived from plants.<\/p><\/h2>\n\n\n\n\n\n\n\n<br><p class=\"section-label\" style=\"margin: 0px 0px 16px; padding: 6px 16px; font-family: Nunito, Poppins, sans-serif; display: inline-block; background: rgba(255, 255, 255, 0.15); font-size: 0.8rem; letter-spacing: 2px; text-transform: uppercase; border-radius: 30px; text-decoration-style: initial;\">Our Foundation<\/p>\n<h2 class=\"section-title\" style=\"margin: 0px 0px px; font-family: &quot;Playfair Display&quot;, Poppins, serif; font-size: clamp(1.8rem, 3vw, 2.8rem); color: white; line-height: 1.2; text-align: center;\">COLORE\u2019s 3K Principles<\/h2>\n<h2><span style=\"color: rgba(255, 255, 255, 0.75); font-family: Nunito, Poppins, sans-serif; font-size: 16px; font-weight: 400; text-align: center;\">Three pillars that form the DNA of every product and decision we make.<\/span><\/h2>\n\n\n\n\n<div style=\"margin: 0px 0px 32px; font-family: Nunito, Poppins, sans-serif; color: rgb(28, 46, 34); font-size: medium; background-color: rgb(255, 254, 249);\"><div class=\"section-label\" style=\"margin: 0px 0px 16px; padding: 6px 16px; display: inline-block; background: none 0% 0% \/ auto repeat scroll padding-box border-box rgb(232, 245, 238); color: rgb(26, 92, 58); font-size: 0.8rem; font-weight: 800; letter-spacing: 2px; text-transform: uppercase; border-radius: 30px;\">Founder's Story<\/div><h2 class=\"section-title\" style=\"margin: 0px 0px 16px; font-family: &quot;Playfair Display&quot;, Poppins, serif; font-size: clamp(1.8rem, 3vw, 2.8rem); color: rgb(26, 92, 58); line-height: 1.2;\">From Anxiety to Competence<\/h2><\/div><p class=\"highlight\" style=\"margin: 28px 0px; padding: 20px 28px; font-family: Lora, serif; font-size: 1.3rem; line-height: 2; color: rgb(26, 92, 58); font-weight: 700; font-style: italic; background: rgb(232, 245, 238); border-left: 4px solid rgb(45, 138, 87); border-radius: 0px 12px 12px 0px;\">&#8220;COLORE lahir bukan dari ide bisnis. Tapi dari kecemasan seorang ibu.&#8221;<\/p><p style=\"margin: 0px 0px 20px; font-family: Lora, serif; font-size: 1.08rem; line-height: 2; color: rgb(61, 90, 71); background-color: rgb(255, 254, 249);\">My child has allergies; their skin reacts whenever it comes into contact with chemicals. We have to make frequent trips to the dermatologist. As a mother, nothing is more painful than seeing my child suffer because of something that should be a source of joy\u2014 <strong>play and create<\/strong><\/p><p style=\"margin: 0px 0px 20px; font-family: Lora, serif; font-size: 1.08rem; line-height: 2; color: rgb(61, 90, 71); background-color: rgb(255, 254, 249);\">At one point, I realized \u2014 I couldn't keep avoiding the problem. I had to understand the root cause. And if there wasn't a truly safe product, then I would create one myself.<\/p><p style=\"margin: 0px 0px 20px; font-family: Lora, serif; font-size: 1.08rem; line-height: 2; color: rgb(61, 90, 71); background-color: rgb(255, 254, 249);\">I began learning about botanical formulation\u2014not just simple DIY projects, but serious study. I delved into ingredient composition, safety for children's skin, natural color stability, and product safety standards.<\/p><p class=\"highlight\" style=\"margin: 28px 0px; padding: 20px 28px; font-family: Lora, serif; font-size: 1.3rem; line-height: 2; color: rgb(26, 92, 58); font-weight: 700; font-style: italic; background: rgb(232, 245, 238); border-left: 4px solid rgb(45, 138, 87); border-radius: 0px 12px 12px 0px;\">&#8220;Dan akhirnya saya mendapatkan sertifikasi di bidang formulasi botanical. Itu turning point saya.&#8221;<\/p><p style=\"margin: 0px 0px 20px; font-family: Lora, serif; font-size: 1.08rem; line-height: 2; color: rgb(61, 90, 71); background-color: rgb(255, 254, 249);\">From that point on, I was no longer just a mother seeking a solution. I became <strong>a founder building a science-based solution.<\/strong><\/p><p style=\"margin: 0px 0px 20px; font-family: Lora, serif; font-size: 1.08rem; line-height: 2; color: rgb(61, 90, 71); background-color: rgb(255, 254, 249);\">I apply all that knowledge directly to COLORE products. Every formula is based on natural ingredients derived from plants, vegetables, and fruits. Each product is designed according to the 3K principles: <strong>Quality, Safety, and Sustainability.<\/strong><\/p>\n\n\n<h2><div class=\"founder-photo\" style=\"margin: 0px auto 20px; font-family: Nunito, Poppins, sans-serif; width: 120px; height: 120px; border-radius: 50%; background-image: linear-gradient(135deg, rgb(232, 245, 238), rgb(253, 244, 220)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; display: flex; align-items: center; justify-content: center; font-size: 3rem; overflow: hidden; border: 4px solid rgb(90, 184, 130); color: rgb(28, 46, 34); font-weight: 400; text-align: center;\">\ud83d\udc69\u200d\ud83d\udd2c<\/div><div class=\"founder-name\" style=\"font-family: &quot;Playfair Display&quot;, serif; font-size: 1.3rem; color: rgb(26, 92, 58); text-align: center;\">Founder COLORE<\/div><div class=\"founder-title\" style=\"margin: 4px 0px 20px; font-family: Nunito, Poppins, sans-serif; color: rgb(107, 140, 116); font-size: 0.85rem; font-weight: 400; text-align: center;\">Certified Botanical Formulator<\/div><div class=\"cert-badge\" style=\"margin: 0px 0px 20px; padding: 8px 16px; font-family: Nunito, Poppins, sans-serif; display: inline-flex; align-items: center; gap: 8px; background: rgb(253, 244, 220); border: 1.5px solid rgb(232, 184, 75); border-radius: 30px; font-size: 0.8rem; color: rgb(122, 90, 10); text-align: center;\">\ud83c\udfc5 Certified Botanical Formulation<\/div><p style=\"margin: 0px 0px 20px; font-family: Nunito, Poppins, sans-serif; font-weight: 400; text-align: center; font-size: 0.9rem; color: rgb(107, 140, 116); line-height: 1.7;\">&#8220;Saya bukan hanya founder. Saya ibu yang memilih untuk naik level \u2014 dari khawatir menjadi kompeten.&#8221;<\/p><div class=\"value-pills\" style=\"margin: 16px 0px 0px; font-family: Nunito, Poppins, sans-serif; display: flex; flex-wrap: wrap; gap: 8px; justify-content: center; color: rgb(28, 46, 34); font-size: medium; font-weight: 400; text-align: center;\"><span class=\"pill\" style=\"padding: 6px 14px; background: rgb(232, 245, 238); color: rgb(26, 92, 58); font-size: 0.78rem; font-weight: 800; border-radius: 30px;\">\ud83c\udf3f Botanical Expert<\/span><span class=\"pill\" style=\"padding: 6px 14px; background: rgb(232, 245, 238); color: rgb(26, 92, 58); font-size: 0.78rem; font-weight: 800; border-radius: 30px;\">\ud83d\udc76 Child Safety<\/span><span class=\"pill\" style=\"padding: 6px 14px; background: rgb(232, 245, 238); color: rgb(26, 92, 58); font-size: 0.78rem; font-weight: 800; border-radius: 30px;\">\ud83d\udd2c Science-Based<\/span><span class=\"pill\" style=\"padding: 6px 14px; background: rgb(232, 245, 238); color: rgb(26, 92, 58); font-size: 0.78rem; font-weight: 800; border-radius: 30px;\">\ud83d\udc9a Eco Conscious<\/span><\/div><\/h2>\n\n\n\n\n<h2><div class=\"section-label\" style=\"margin: 0px 0px 16px; padding: 6px 16px; font-family: Nunito, Poppins, sans-serif; display: inline-block; background: none 0% 0% \/ auto repeat scroll padding-box border-box rgb(232, 245, 238); color: rgb(26, 92, 58); font-size: 0.8rem; letter-spacing: 2px; text-transform: uppercase; border-radius: 30px; text-align: center;\">Product Excellence<\/div><\/h2>\nWhat Makes COLORE Different?\n\n\n\n\n\n\n<div class=\"feature-icon\" style=\"margin: 0px auto 20px; padding: 0px; font-family: Nunito, Poppins, sans-serif; width: 60px; height: 60px; border-radius: 18px; display: flex; align-items: center; justify-content: center; font-size: 1.8rem; background: rgb(232, 245, 238); color: rgb(28, 46, 34);\">\ud83d\udee1\ufe0f<\/div><h3 style=\"margin: 0px 0px 10px; padding: 0px; font-family: &quot;Playfair Display&quot;, Poppins, serif; font-size: 1.15rem; color: rgb(26, 92, 58);\">Safety First<\/h3><p style=\"margin: 0px; padding: 0px; font-family: Nunito, Poppins, sans-serif; font-size: 0.95rem; color: rgb(107, 140, 116); line-height: 1.65;\">The top priority is the safety of the child. Every ingredient undergoes rigorous selection based on sound botanical formulation science.<\/p>\n\n\n<div class=\"feature-icon\" style=\"margin: 0px auto 20px; padding: 0px; font-family: Nunito, Poppins, sans-serif; width: 60px; height: 60px; border-radius: 18px; display: flex; align-items: center; justify-content: center; font-size: 1.8rem; background: rgb(226, 243, 250); color: rgb(28, 46, 34);\">\ud83c\udf0d<\/div><h3 style=\"margin: 0px 0px 10px; padding: 0px; font-family: &quot;Playfair Display&quot;, Poppins, serif; font-size: 1.15rem; color: rgb(26, 92, 58);\">Eco Friendly<\/h3><p style=\"margin: 0px; padding: 0px; font-family: Nunito, Poppins, sans-serif; font-size: 0.95rem; color: rgb(107, 140, 116); line-height: 1.65;\">Being eco-friendly is more than just words. From raw materials and the production process to packaging\u2014every aspect considers the impact on the Earth.<\/p>\n\n\n<div class=\"feature-icon\" style=\"margin: 0px auto 20px; padding: 0px; font-family: Nunito, Poppins, sans-serif; width: 60px; height: 60px; border-radius: 18px; display: flex; align-items: center; justify-content: center; font-size: 1.8rem; background: rgb(253, 244, 220); color: rgb(28, 46, 34);\">\ud83d\udca1<\/div><h3 style=\"margin: 0px 0px 10px; padding: 0px; font-family: &quot;Playfair Display&quot;, Poppins, serif; font-size: 1.15rem; color: rgb(26, 92, 58);\">Creative<\/h3><p style=\"margin: 0px; padding: 0px; font-family: Nunito, Poppins, sans-serif; font-size: 0.95rem; color: rgb(107, 140, 116); line-height: 1.65;\">Spreading children's creativity is our mission. COLOR offers age-appropriate activity guides and creative inspiration.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","footnotes":""},"class_list":["post-192","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/coloreartcrafts.id\/en\/wp-json\/wp\/v2\/pages\/192","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coloreartcrafts.id\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/coloreartcrafts.id\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/coloreartcrafts.id\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/coloreartcrafts.id\/en\/wp-json\/wp\/v2\/comments?post=192"}],"version-history":[{"count":39,"href":"https:\/\/coloreartcrafts.id\/en\/wp-json\/wp\/v2\/pages\/192\/revisions"}],"predecessor-version":[{"id":751,"href":"https:\/\/coloreartcrafts.id\/en\/wp-json\/wp\/v2\/pages\/192\/revisions\/751"}],"wp:attachment":[{"href":"https:\/\/coloreartcrafts.id\/en\/wp-json\/wp\/v2\/media?parent=192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}